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About our Products and Materials

American Decals – Product & Installation Guide

All our products are proudly crafted in Indiana, USA. American Decals wall materials are designed to adhere to many surfaces such as painted walls, glass, treated wood, and treated metal. Selecting the correct media type for your wall paint is essential. We have tested all our materials on various surfaces and encourage you to review your wall paint type carefully before purchase.

We cannot guarantee equal adhesion on all surfaces. Certain paints may reject the adhesive, causing the decal or wallpaper to lift or fall. Some materials are thin, so textured wall grooves may show through. Always order samples before beginning your project.

Because paint formulations are proprietary, it is difficult for any decal manufacturer to predict how adhesive films will interact with specific paint brands or finishes.

Color Accuracy

We make every effort to accurately represent color and scale, but screens and monitors can vary. The only reliable way to evaluate printed color is in person. The finished product may differ slightly from what you see on your screen. Colors may also vary slightly between materials or batches. We can only guarantee color consistency between panels and samples of the same material type.

Note: Review photos may show filters, custom edits, or lighting variations.

Wall Preparation

Before applying your peel and stick wallpaper or decals, clean your wall with isopropyl alcohol. This promotes adhesion but does not guarantee it. Adhesion depends on paint chemistry. Some paints contain additives that can prevent proper bonding.

Recently Painted Walls

If your walls have been recently painted, we strongly recommend that you wait at least 6 weeks before applying wallpaper or decals if using standard satin or matte latex paint. Ignoring this waiting period may cause bubbling or peeling due to paint "outgassing". Always clean the wall properly before installation.

Low-VOC and Zero-VOC paints can continue outgassing for up to 12 months. These paints can interfere with adhesive bonding.

Recommended Paints and Primers

Avoid These Paints

  • Valspar 2000 Paint + Primer
  • Sherwin Williams ProMar 200 & 400
  • Behr Marquee
  • Benjamin Moore

Recommended Paints & Primers

  • Glidden Essentials Flat or Eggshell
  • PPG Break-Through! V51 Satin Clear
  • Behr Premium Plus Paint & Primer Flat
  • Behr Scuff Defense
  • Sherwin Williams Cashmere
  • Valspar Multi-Surface Primer

Return Policy

Each order is custom printed for you. If your order arrives damaged or defective, we will replace the damaged portion at no cost. We do not accept returns for non-defective products.

Returns are not accepted if:

  • Color appears different from your screen (please order samples first)
  • Incorrect wall measurements result in panels being too short
  • Wrong material choice or improper installation
  • Adhesive fails due to wall preparation or paint incompatibility

Material Safety

Most of our peel and stick materials are fully removable and repositionable, ideal for renters and families. Safe for nurseries, kids’ rooms, and sensitive environments. All American Decals wall fabrics are PVC-free, eco-friendly, and printed with GREENGUARD Gold Certified inks.

Wallpaper Information

Peel and Stick Wallpaper – Pros and Cons

Our peel and stick fabric wallpaper is removable, easy to apply, and eco-friendly. However, adhesion may fail in humid environments or on incompatible paints. To prevent issues:

  • Avoid installing in bathrooms with showers
  • Wait at least 6 weeks after painting
  • Use EZ Hang Peel & Stick Helper by Roman to improve adhesion

Note: No refunds or replacements are issued if wallpaper falls due to wall or paint incompatibility.

Adhesion Best Practices

  • Clean walls thoroughly before installation
  • Maintain room humidity below 40%
  • Use compatible paint types
  • For extra strength, use EZ Hang Spray by Roman

American Decals is not responsible for adhesion failure due to incompatible wall paint or improper preparation.

Wallpaper Overlap

All wallpaper panels include a 1/4 inch overlap for seam alignment. This prevents visible gaps. Do not trim or remove the overlap when calculating coverage.

Wallpaper Materials

Peel & Stick Fabric Wallpaper

Difficulty: Intermediate

  • 6 mil thick, low-tack polyester fabric
  • Matte white, 80% opaque
  • Removable, repositionable, and PVC-free
  • Durable and biodegradable
  • GREENGUARD Gold Certified inks
  • Ideal for 3–5 year installations

Peel & Stick Canvas Wallpaper

Difficulty: Beginner

  • 6 mil thick high-tack vinyl with canvas texture
  • 99% opaque and matte finish
  • Very easy to install and cut
  • Perfect for accent walls and quick décor updates
  • Intended for up to 10 years

Pre-Pasted Removable Wallpaper

Difficulty: Intermediate

  • PVC-free, smooth matte surface
  • 6 mil thick, 96% opaque
  • Activate with water, no glue required
  • Removable and renter-friendly
  • Installation time reduced by 60%
  • Not suitable for humid bathrooms
  • Long-term use: 20+ years

Unpasted Traditional Wallpaper

Difficulty: Intermediate to Advanced

  • Requires paste and primer
  • Eco-friendly and breathable
  • No plasticizers, phthalates, or formaldehyde
  • FSC sourced, Prop 65 compliant
  • GREENGUARD Gold Certified inks
  • Intended for 20+ years

Wall Decals

Temperature and Shipping

Adhesive may be affected by extreme temperatures during shipping. Allow the decal to reach room temperature for at least 4 hours before installation. Install within 30 days for best results.

Long-Term Vinyl Decals

Pros: Thin, smooth surface with vivid color. Provides a painted on look. Works well with Glidden Essentials and Sherwin Williams Duration.

Cons: Not compatible with Behr, Valspar, PPG, Kilz, or similar paints. Choose fabric decals for those brands.

Self-Adhesive Fabric Decals

Pros: GREENGUARD Gold Certified, durable, and repositionable. Matte canvas-like finish hides wall texture. PVC-free, non-toxic, and biodegradable.

Cons: Thicker than vinyl, less suited for small detailed designs. Higher cost. Wait 8 weeks after painting before installation.

Recommended Paints for Decals

Best Results With:

  • Sherwin Williams Duration
  • Sherwin Williams Cashmere
  • Glidden Essentials
  • Behr Scuff Defense

Avoid:

  • Behr Marquee
  • Valspar
  • PPG
  • Dunn Edwards
  • Benjamin Moore
  • Kilz Premium
  • Dutch Boy
  • Sherwin Williams ProMar 200 & 400

Adhesion Characteristics

Adhesion depends on paint type, wall texture, adhesive formulation, temperature, and technique. Initial adhesion holds decals in place; final adhesion develops over 24–48 hours. Applying to uncured paint may cause bubbles or lifting. Always wait at least 6–8 weeks after painting before installation.

Stretching decals during application can cause shrinking and edge lifting over time. Proper prep ensures long-lasting results.

Questions?

Need help selecting the right material or troubleshooting installation? Contact us using our online form for personalized support. We’re here to help you achieve professional results with every project.

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